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Frances Tang, Founder

AWKWARD ESSENTIALS’ STORY

A tidy solution to a taboo problem

Awkward Essentials Founder Frances Tang is solving problems endured by many but discussed by few. When she couldn’t find a reliable method for cleaning up after sex, she made one herself. The company’s Dripstick product is a soft sponge for quickly removing excess fluids from the vagina. Made of medical-grade material, it’s safe and easy to use. Tang has done more than create a cool and useful product. She’s helping normalize sexual expression and encouraging people to discuss their experiences. Since our partnership began, Awkward Essentials has seen sales increase exponentially, so much so that the company used our 30,000-square-foot warehouse as a logistics hub for about a year to more quickly fulfill the soaring number of orders until the company moved to a permanent facility.

Unorthodox ventures’ impact

Awkward Essentials offered a unique solution for a problem nobody wanted to talk about. We bravely led its rebranding and so much more, including taking on full-service third-party logistics from storage to order fulfillment.

Stored

hundreds of thousands

of units in our warehouse and provided shipping services
Reviewed

thousands of resumes

and helped company make first hires

Frances Tang, founder

Awkward Essentials in the Media

Brand Recognition

Cosmopolitan – 2021 The New C-Suite

Databird Business Journal – 2020 Women in Business Awards

Digiday – 2021 Future Leader Awards

LET’S PARTNER UP

Every year, American entrepreneurs start more than half a million companies. More than 90% of them will fail, with only 200 ever passing $100 million in revenue. At Unorthodox Ventures, we know how to reach $300 million. Jump in with us.